Lydia Kellams
Digital Marketing Assistant

As a Digital Marketing Assistant, Lydia is focused on supporting Storyware’s marketing efforts. She is an undergraduate student in the Stan Richards School of Advertising & Public Relations at the University of Texas at Austin pursuing a bachelor’s degree in advertising and a minor in business. She is passionate about social media marketing and wishes to gain extensive experience in the digital communications industry through her position at Storyware.

Lydia joined Storyware in the spring of 2020 as a summer marketing intern. Before joining Storyware, Lydia worked as the owner of Lydia’s Closet, a social media thrift store, where she managed an Instagram page dedicated to the resale of gently used clothing. She also holds the position of Electronic Communications Director, leading a team of 13 girls to manage and run the social media for her sorority, Alpha Xi Delta. Additionally, Lydia continues to represent various brands as an influencer through The Black Sheep, one of the nation’s largest online & offline marketing companies targeting college students.

Since her freshman year of college where she entered as a Biology Pre-Med major, Lydia has found her passion in the realm of communications and plans to pursue a future in this industry after she graduates from the University of Texas in the spring of 2022.

Lydia is a Charlottesville local who primarily lives in the heart of Austin, Texas for the duration of the school year. Outside of school and work you can find her spending time outdoors, sprucing up her Instagram account, skiing, making charcuterie boards, traveling, sun tanning by the pool, and spending time with her boyfriend, best friends, and her family.